Importance of Directory Submission while doing SEO

To increase visibility online is the core of every online business marketing strategy. Driving traffic to your website and getting noticed by search engines takes a lot of time and effort. And Directory Submission are one of that.

Directory Submission

Directories catalog links for easy access to users. Much earlier, directories were the primary source for web users to find websites on various topics. Today search engines have taken over but directories have not lost their importance yet. You cannot obviously expect too much traffic from a directory submission. But you can expect an improvement in your search engine placement.

Link Building

Link building strategy for SEO. Directory submission is the main task to highlighten your website in your related niche.Directory submission in SEO is one of the off page SEO technique, for this you need to select best directory to submit your website details, like name, link and description of your website. If you keep doing this regularly your page rank will increase and helps you to get more traffic from google search engine, this link building will increase your domain authority and page rank in Google.

In addition, web directories are fantastic places to come across backlinks to help with your link building activities. Registering in such web directories is more of an off-page SEO tactic, but very effective.

Link Building by Directory Submission

Here is how it works. When submitting to a directory, the major hindrance as well as the major benefit lies in the human editor. Your submission will be viewed by an actual person who determines how relevant and unique your website is. After passing his scrutiny and editing, your website will be accepted in the directory. This automatically establishes the credibility of your website; hence search engines will consider links submitted to directories.

Simply to say, it is the process of adding website to web directory. In telephone directory you can find any number by name. Just like that, you can find any business and information about business. Your domain authority will increase and helps you to get more traffic from google search engine if you keep doing this regularly.

This will help in creating Link Juice and important factor in page rank.

What Is “Link Juice” and What Are PageRank “Points”?

When Site A links to your web page, Google sees this as Site A endorsing, or casting a vote for, your page. Google takes into consideration all of these link votes (i.e., the website’s link profile) to draw conclusions about the relevance and significance of individual webpages and your website as a whole. This is the basic concept behind PageRank.

When a website links to your site, or when you link internally from one of your pages to another, the link passes PageRank points. This passing of PageRank points is also commonly called “link juice” or “link equity” transfer.

How Link Juice Is Passed

Think of it this way: Every webpage has a limited amount of link juice it can pass, and the top of that limit is the total PageRank points that page has accrued. So, a webpage with 20 accrued PageRank points cannot pass more than 20 points of link juice per page.

How link juice is passed in directory submission

If a page with 20 PageRank points links to one other page, that one link will transfer the full amount of link juice to that one other webpage. But if a page with 20 PageRank points links to five webpages (internal or external), each link will transfer only one-fifth of the link juice.

You can submit to some directories for free while others are charged. Look for directories relevant to your website and submit to them. There are even online directory submission services, like Directory Maximizer, available that work towards submitting your links to directories.

Types Of Directory Submission


To build up backlinks, directory submission is undoubtedly an impressive strategy. But do you know there are several types of directory submission? Here are 8 types of submission.

website links directory submission high ranking
  • Free directory submission: It is free for directory submission but there is no guarantee for getting approved your link by administrator and it will take lots of time.
  • Reciprocal regular web directory listing: You need to submit a reciprocal link to your site when you activate directory link. Then only directory administrator will approve your link.
  • Paid directory submission: The owner of directories site will charge for submission. You will get fast backlinks from this type of submission. Some sites offer this package for yearly or lifetime.
  • Automatic directory submission: You can use software and tools to submit directories.
  • Manual directory submission: You need to do directory submissions manually. However, all the search engines including Google don’t encourage manipulative ranking efforts.
  • Nofollow directory submission: The nofollow attribute usage is becoming controversial in the world of search engines. In directory submissions, should you consider submitting your site to no follow directories?
  • Dofollow directory submission: If you are a blogger who wants to increase your blog rankings then dofollow directories helps you to get SERP. Dofollow backlinks helps in getting high rankings and high amount of traffic.
  • Niche directory submission: These are the directories that include RSS feeds, blogs, scripts and software’s, Web hosting companies, Web designers, SEO companies and other online businesses. Every niche directory is dedicated to a specific subject, listed as a category under a general directory.

Manually submit to each directory or use the services of a manual directory submission service provider. Never use automated submission tools which makes 1000 submissions in one minute.

Go for best DA

Directory Submission examples with DA


Here are some :
Facebook Business Pages: DA 100
Rent.com: DA 68
Caring.com: DA 66
Zomato for Businesses: DA 80
SpaFinder.com: DA 62
Orbitz.com: DA 76
Booking.com: DA 93
ZocDoc.com: DA 75
RateMDs.com: DA 66
DemandForce.com: DA 62
PissedConsumer.com: DA 70
BBB Directory: DA 93
TripAdvisor.in: DA 75
YP.com: DA 71
Yahoo Small Business: DA 91
CityInsider.com: DA 57
Lacartes.com: DA 69
Google My Business: DA 78
Bing Places for Business: DA 52
FourSquare for Business: DA 92
MapQuest for Business: DA 92
Yelp for Business Owners: DA 94
Yellow Pages Business: DA 82
AngiesListBusinessCenter.com: DA 40
Manta.com: DA 87
SuperPages.com: DA 85
Kudzu.com Business Center: DA 76
BoTW.org: DA 66
Spoke.com: DA 66
ChamberOfCommerce.com: DA 44
Hotfrog.com: DA 77
2FindLocal.com: DA 67
Company.com Business Listing: DA 61
BrownBook.net: DA 73
Tupalo.com: DA 41
iBegin.com: DA 63
WorldWeb.com Business Index: DA 65
CitySquares.com Business: DA 66
EZlocal Business Listing: DA 68
CYLEX Business Directory: DA 60

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1 comments On Importance of Directory Submission while doing SEO

  • Phyllis Velazquez

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