CRM (customer relationship management), CRM software is a category of software that covers a broad set of applications designed to help businesses. It lets you send invoices, reconcile bank transactions, track inventory, generate reports, and file GST returns effortlessly. Our CRM software is built for companies that want to spend less time logging data. It keeps all your contacts in one centralized, customizable database. It manages your pipeline so you can keep deals moving forward. Our Company offering CRM software in Africa to optimize, the customer relationship management is the key to selling smart and proven customer service software which helps the businesses in achieving great results.
From prospect to lead to customer, their journey is captured in the CRM.
These insights put you in a better position to recognize people, their needs,
and how business can work
CRM lets you automate mundane tasks like creating leads from
signup forms and sending welcome emails to new leads. Spreadsheets
demand data entry; CRMs minimize it.
The CRM system becomes a single source of truth for every member in your team.
No information gaps, no back-and-forth—the customer hears a consistent voice from business.
Being able to visualize your pipeline makes it easier for you to prioritize deals and pick them off diligently.
As a result, your pipeline stays clog-free and you remain committed to the bottom line.
Because you have a well-rounded view of your customer at all times,
you can cross-sell and up-sell at the right moments, with higher success rates.
This also reduces the chances of attrition.
Information in the CRM is useful not just for your sales team, but for marketing and support too.
They can plan campaigns and respond to tickets better using sales context of more collaboration.
Softcron Technology, CRM software provider in Africa where CRM software was originally designed to help businesses build and maintain relationships with new and existing customers.
Since then, CRM software has evolved from a simple contact management system into a robust tool that helps users manage sales,
marketing, point-of-sale (POS), accounting, vendor and other types of operational data, all in one easily accessible solution.
Our CRM Software in Africa provides an intuitive user experience, a clean interface and minimal time required to get started: these are important indicators of simple CRM software.
The ideal CRM for your business solves your use case(s).
Before starting a CRM hunt, keep your use case(s) ready and clearly defined. Our various version of CRM Software in Africa will help you to find out your best fit.
You can consolidate disparate customer data to look for patterns,
trends, and other insights critical to strategic decisions or a timely response to
market behavior. Likewise, you can translate customer data streams from different sources.
With more information on hand, you can qualify new leads faster and focus on
promising prospects. You can also see which customers are up for an upsell, cross-sell,
or sort out and reactivate dormant customers. Likewise, better engagement.
By organizing customer data in a centralized database, anyone with access
have a 360-degree view of customers. Information like contact details, demographics,
transaction history, support engagement are easily retrievable through tags and filters.
Sales can feed on-the-ground data to help marketing craft campaigns
and brand messages. Marketing can feed sales with new leads in bulk. Both teams can
share contacts, deals, and insights that fast track the sales.
With a clear sales pipeline of our CRM Software in Africa
it’s easier to see what deals
and tasks are coming in and out, what are moving and stagnating, giving you patterns
for forecasting of make accurate sale forecast.
Sales can quickly store customer data on the field via mobile access.
Support can save customer interactions in phone, email, chat with a few clicks.
Marketing can automate sorting of campaign.
Important: not all CRM systems have the same feature set.
Some offer built-in phone, others don’t. Some let you create a basic bunch of reports from templates;
others let you dive in, customize and create granular reports. We have multiple versions of CRM software in Africa. And with all things considered, these six features
With a CRM software in Africa, you don’t have to sift through a lead list on your email client or a spreadsheet.
Everything you need to know about the lead—their demographic details, “lead score”, latest conversations with your
business, activity on your website, even their recent tickets—is available on one screen
You get a dedicated interface with a list of your leads. Clicking on a lead opens up a screen like
the adjoining image
Make quick notes about your leads, contacts, deals and accounts, in their respective profiles.
Schedule tasks like follow-up actions and call reminders
for every prospect and/or account.
Manage your calendar from the CRM, by setting up meetings across time zones.
Upload files or add URLs from sources like Google Drive,
before sharing these resources with your team.
Our CRM software in Africa can sync with many tools, including marketing automation and live chat software.
Automatically create leads from emails and form submissions; let the CRM change deal stages for you.
Get in touch with us to get started.